General Motors showed its Cadillac Lyriq luxury EV, in France earlier this week but did not announce a price.
GM Europe head Jaclyn McQuaid told Reuters: “When you look at the battery electric vehicle market in France, it is the luxury market that grew to the greatest extent.”
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GM last October said it was launching Lyriq sales in Switzerland at a starting price of CHF82,000 (US$93,100).
No France price was stated at the launch event in Paris.
The Lyriq can be ordered online from 23 March and a Paris showroom is planned.
In 2023, Cadillac delivered 9,000 Lyriqs, with fewer than 2,400 in H1 2023, Reuters noted.
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By GlobalDataProduction for the 2023 model year Lyriq began in the US in 2022 with stock selling out in 10 minutes.
